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E855 Blavity CEO Morgan DeBaun: media empire for black millennials 5 brands, Series A led by GV

发布时间 2018-09-14 22:38:05    来源

摘要

SIGN UP FOR OUR TWIST MAILING LIST: http://bit.ly/twistemail E855: Blavity CEO & Co-founder Morgan DeBaun on how she built her media empire for black millennials based on trust in the era of fake news & Facebook fatigue, scaled to 5 brands (+counting) with 4m+ social, & landed Series A led by GV, smashing every SV barrier along the way Follow Morgan: https://twitter.com/MorganDeBaun Follow us on... Twitter: http://twitter.com/twistartups Jason's Twitter: http://twitter.com/jason LAUNCH Twitter: http://twitter.com/launch Instagram: http://instagram.com/twistartups Jason's Instagam: http://instagram.com/jason LAUNCH Instagram: http://instagram.com/jason Connect with Jason on LinkedIn: https://linkedin.com/in/jasoncalacanis/ Show Notes: 0:50 - Jason introduces this episode’s guest - Morgan DeBaun, CEO of Blavity! An agency housing digital content brands, and lifestyle brands. Morgan immediately shares how Blavity got started. 4:50 - Morgan shares more about what Blavity represents, and the sources of inspiration for its creation. 7:10 - Jason asked how Morgan went about building the platform, and how she began generating revenue 11:11 - Thank you to our sponsor RXBar! Visit www.rxbar.com/twist to get 25% off your first purchase of RXBars from the website! 14:40 - re: dying media business, how does Blavity compete when their sales teams go up against easier/more accessible clicks and ads that could be provided by Blavity? 18:48 - Jason shares how he was taught to be a journalist as a Gen-Xer. 25:25 - Thank you to our sponsor SquareSpace! Visit www.squarespace.com and enter TWIST to save 10% off on your first website! 27:53 - Jason shares how to gain access to premium social media handles! 29:58 - Morgan shares what Afro-tech is about. The largest gathering of black folks in tech! 37:56 - Thank you to our new sponsor, Campaign Monitor! The easiest to use email marketing platform in the world. Visit www.campaignmonitor.com/twist to sign up, and receive a free t-shirt! 47:34 - Jason asks Morgan about her thoughts about Cambridge Analytica’s involvement in the last election, specifically suppressing the black vote. 52:25 - Morgan explains how they decide whether a new brand or lifestyle outlet is going to be added to the pre-existing roster of content at Blavity. 1:03:57 - Morgan explains what channels are kept alive and how occasionally, certain brands/channels are shut down. 1:12:12 - Closing Remarks

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