E958 Matt Horiuchi, Calm: "Growth, Paid Marketing & Attribution": LTV/CAC, channels, right messaging
发布时间 2019-07-23 19:53:52 来源
摘要
E958: Matt Horiuchi, Director of User Acquisition at Calm, breaks down "Growth, Paid Marketing & Attribution": best strategies for understanding LTV/CAC, where your customers are coming from, most effective channels, creating the right messaging, & optimizing competitive analysis @ Founder.University
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